TY  - JOUR
AU  - Arifatur Rosyidah, 
AU  - Yuniar,  Rahman
AU  - Eprilia Putri Maulidyah, Rahman
AU  - Enik, Sulistyowati 
PY  - 2024/03/26
Y2  - 2026/03/23
TI  - Analisis Pengaruh E-Commerce terhadap Pedagang Konvesional Industri Mebel di Kota Pasuruan: Arifatur Rosyidah, Yuniar Rahman, Eprilia Putri Maulidyah Rahman, Enik Sulistyowati
JF  - Jurnal Teknologi dan Manajemen Sistem Industri
JA  - JTMSI
VL  - 3
IS  - 1
SE  - Articles
DO  - 10.56071/jtmsi.v3i1.843
UR  - https://ojs.ejournalunigoro.com/jkti/article/view/843
SP  - 19-26
AB  - <p>Pasuruan City has experienced a 10.2% increase in the number of industries, with the furniture industry serving as a key driver of the local economy. The furniture sector in Pasuruan is highly developed, with production that has penetrated international markets. However, the rise of E-Commerce has rapidly transformed traditional business practices, significantly impacting conventional furniture traders in the city. This research aims to examine how E-Commerce affects these traditional traders. Using a quantitative approach, the study sampled 30 furniture business owners selected through non-probability sampling. Data was collected via a Google Form questionnaire and processed using Excel software. The findings indicate a strong and significant correlation between E-Commerce and the traditional furniture industry, showing that E-Commerce has a positive influence and offers substantial benefits to conventional furniture traders in Pasuruan City.</p>
ER  -